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Bentley Events & Activations
Having identified the shared passion points of our core and future audiences; real estate, speciality travel, audio and wellness, our events and activation strategies were all about delivering the Bentley brand experience via consumer passions.
From partnerships with Macallan and Emirates to eye-catching presence at Goodwood, Cheltenham Festival and Pebble Beach, our activations were not only capturing hearts & minds of people who attended but capture dynamic content to reach global audiences. Events and activations that were the start of powerful multi-channel, content-led campaigns.